As a business owner, you already understand the importance of having a strong online presence and optimizing your Google My Business listing. To promote your business even further to local customers, Google My Business Service Area is a great tool. This feature allows you to list the areas you serve, which helps your business come up in relevant searches.
You can list your service area on your Google My Business listing. Customers will see your service area when they find your business on Google Maps. When customers search for businesses on Google, they’ll see your business listing with your name, address, phone number, and website. They can also see reviews from other customers, photos of your business, and driving directions to your location.
If you don’t know how to set up your Service Area, don’t worry. In this article, we’ll walk you through everything you need to know about Google My Business Service Areas, including how to set them up and what benefits they offer businesses. Read on to learn more.
What is Google My Business Service Area and Why Should You Use It?
Google My Business Service Area is a feature that allows service-based businesses to specify the areas they serve. Customers can then see if you serve their area before they even click on your listing. This is a great way to save time and ensure that only customers who can actually use your services are clicking through to your website or calling your business.
What Are the Benefits of Google My Business Service Areas?
There are several benefits of using the Google My Business Service Area feature, including:
- Reach Local Customers: Customers can see if you serve their area before they even click on your listing. This is a great way to reach local customers who are looking for businesses like yours.
- Save Time: You can save time by only having customers who can actually use your services clicking through to your website or calling your business.
- Increase Conversions: By specifying your service areas, you can increase your odds of converting leads into customers.
- Stand Out from the Competition: Not all businesses take the time to set up their Service Areas, so this is a great way to make your business stand out from the competition.
How Do I Change My Google My Business Service Area Settings?
Adding or editing your GMB Service Areas is quite simple. Follow these steps to do so:
- Sign in to your Google My Business account.
- Click on the business location you’d like to manage.
- Click “Info” from the menu.
- Scroll down to the “Service Area” section and click “Manage Service Areas.”
- Check the box next to “Yes” and enter the locations you serve in the “Add a Service Area” field. As you type, suggestions will appear based on Google Maps data. To remove a location, click x to the right of it.
- When you’re finished adding locations, click “Apply.”
Specifying your service area is optional, but we recommend that you do it so that potential customers have access to the most accurate information about your business.
Why Choose NetLocal?
If you need help setting up your GMB service areas or implementing other SEO strategies, NetLocal can help. Our team of SEO experts has years of experience helping local business owners supercharge their digital marketing strategies. Our services include keyword research, content creation and implementation, Google My Business optimization, and more.
Contact us today to learn more.