Small Busineseses need to Optimize their Facebook Pages for the New Graph Search google+ On Jan. 15, 2013, Facebook unveiled a limited beta version of Graph Search, a utility that should make it easier for potential clients to locate a Facebook-registered business. The initial rollout will be available to a limited number of users, giving [...]
Read MoreGeographic Targets for Local SEO
Tips for Choosing Geographic Targets for Your Local SEO Campaign Google As an SEO company offering locally targeted services for small businesses we have had considerable experience with the use of geographically targeted SEO. In today’s post we will share some tips gained from that experience. As a business serving a local geographic custome...
Read MoreMeasuring SEO Success
Using Web Analytics to Measure SEO ROI for the Local Business Google Most times reports generated for client consumption are based on keyword ranking. But is that what the client should really concern themselves with? Does having high position for a set of keywords necessarily have real meaning for ROI. I will ponder some of the questions [...]
Read MoreSEO For Local Business
Small Business Seo Services More and more, people go to the web to find a service provider. And small businesses as a whole have fallen behind this trend. As of 2010 only 30% of small businesses had a Web marketing plan when 80% of the population was searching online for local services. I’m sure you [...]
Read MoreLocal Small Business Marketing
Finding ways to sell your service cost effectively and create a customer base is just as important as the great idea or your technical expertise to the success of your business. Many great ideas fail simply because they could not find their market or their market could not find them. Local Business SEO The Web [...]
Read MoreSmall Business SEO Glossary
Google Anchor Text – The user visible text of a link. Search engines use anchor text to indicate the relevancy of the referring site and of the link to the content on the landing page. Ideally all three will share some keywords in common. Authority - (trust, link juice, Google juice) The amount of trust [...]
Read MoreSite Wide SEO Updates
Phase Two – Site Wide SEO Updates While we will be building SEO landing pages targted for specific keyword phrases, it’s important that the entire wbsite be search engine friendly. Some things that google looks at are unique meta tags, xml sitemaps, headings and much more. Each page, and how they are linked together, offers an opportu...
Read MoreSEO Keyword Strategy
Phase One – Small Business SEO Keyword Research and Strategy The process begins with SEO keyword research and strategy. Our keyword research is extensive. We generate hundreds keyword possibilities, edit out the non-relevant ones, rate the remaining candidates by relevance, popularity and implied intent. We then use other tools to research th...
Read MoreGoogle Analytics Updates
The new version of Google Analytics will soon be active. The interface has been redesigned in an effort to make it easier to explore data to be used to improve SEO efforts for your small business. They are also releasing some new and interesting features. Here are a few of the most interesting ones. Real-Time [...]
Read MorePhiladelphia Search Engine Optimization for Small Business
Search Engine Optimization or shortly SEO is one of the most crucial tactics of helping a site get noticed in the search engines. No matter what’s your business specialty, you will always want to get higher page ranks in search engines so as to make your presence felt among visitors – isn’t it? Without proper [...]
Read More